Moreira, António C., Nuno Fortes, and Ramiro Santiago. “Influence of Sensory Stimuli on Brand Experience, Brand Equity and Purchase Intention”. Journal of Business Economics and Management 18, no. 1 (February 5, 2017): 68-83. Accessed November 28, 2024. https://gc.vgtu.lt/index.php/JBEM/article/view/760.